I had contacted Dog Fancy about it, and got this back in reply:
Hello,
Thank you for contacting DogChannel about the fraudulent ad that appeared on our website.
DogChannel and DOG FANCY do not knowingly accept advertising from PETA and do not agree with its extremist views. Unfortunately, PETA resorted to guerilla tactics by placing an ad in DOG FANCY and on DogChannel under a pseudonym to deceive readers with a free gift bag offer, opting to use shock tactics to try to get its message heard.
DogChannel and DOG FANCY promote responsible dog ownership, including the responsible breeding and sale of purebred dogs. This is the first time in many, many years that PETA has succeeded in slipping past our screening measures, and we accept responsibility for the failure to catch this ad before going to press. We apologize to all who have been offended by PETA’s offensive and misleading stunt, and will continue to refine the systems in place to prevent our readers and advertisers from being exposed to such distasteful hoaxes.
I hope that you will continue to read and enjoy DogChannel.
Sincerely,
Susan Chaney
Editor, DOGFANCY, DogChannel